As the global leader in anilox, metering, and embossing solutions, Apex International will underline its commitment to sustainability at drupa 2024, showcasing the data-backed credentials of its GTT engraving under the banner #EcoProven.
Supported by years of data and customer testimonials, the company will use the world’s largest print and packaging exhibition to demonstrate how its technology is critical to sustainable practices in the offset, flexo wide web, and corrugated print sectors.
Joris Cabri, VP of Sales for Europe & Africa, said: “In an era where companies use buzzwords to support their sustainability agenda, Apex International stands out by substantiating its claims with solid evidence. We are excited to shine a spotlight on our well-established GTT engraving and to demonstrate the technology’s positive contributions to the printing industry at this year’s drupa.”
With a long-standing presence at the forefront of anilox, metering, and embossing roll production, Apex International will participate in drupa 2024 from 28 May to 7 June in Düsseldorf, Germany. Located in Hall 10, Booth A10, the company will showcase how GTT engraving contributes to environmental sustainability and cost efficiency.
Under the banner ‘Only our quality should touch the Earth,’ Apex will spotlight its EcoProven initiative and breakthroughs in sustainable printing at drupa 2024. The company aims to assert and demonstrate how it incorporates sustainable practices into its operations, thereby setting a new standard for environmental responsibility in the industry.
Joris Cabri explained, “At Apex International in Hapert, the echoes of past innovations merge with today’s sustainability challenges. As we gear up for drupa 2024 in Düsseldorf, our commitment to responsible printing solutions is clearer than ever. With our well-established GTT technology, we’re not just participating; we’re demonstrating with hard data how EcoProven benefits resonate across the corrugated, flexo wide web, and offset industries.”
GTT: proven performance, proven sustainability
Apex showcases the extensive benefits of the established GTT engraving technology to the corrugated, flexo wide web, label and offset printing industries. Through data gathered over the years from its global customer base, Apex will demonstrate the tangible environmental and economic impacts of GTT.
Joris Cabri continued, “GTT, with its innovative open slalom engraving, is not a newcomer to the scene. It has transformed ink application in printing by allowing for better ink laydown, significantly reducing ink usage while enhancing opacity and gloss. This technology is a cornerstone of our #EcoProven initiative, where real-world applications from our global customer base substantiate every claim.”
GTT’s open slalom engraving enhances ink efficiency, providing richer colours with less waste. For instance, in white opacity applications, customers achieve superior laydown with one-hit white, using technology that benefits both the environment and their budgets. Similarly, in offset applications, GTT allows for more gloss with less lacquer, enhancing cost-efficiency and reducing environmental impact.
“One notable success story involves a major client who reduced their ink consumption by 12% after adopting our patented engraving without sacrificing print quality,” added Cabri.
Global coordination

Apex LIVE Flexographic Summit 2023 in Birmingham
With seven production facilities strategically located across Latin America, North America, Asia-Pacific, and Europe, Apex International not only delivers high-quality products but also ensures that these innovations are accessible globally. drupa 2024 will be a pivotal gathering point for Apex’s colleagues worldwide.
Apex’s presence at drupa will include representatives from its global facilities, making it an ideal opportunity for customers and partners to reconnect with their regional contacts face-to-face. These representatives are experts in their fields and bring a multilingual proficiency that facilitates seamless interactions, ensuring that all visitors can engage fully with the technical information and benefit from data-backed insights regarding the GTT technology’s performance in various markets.
What’s more?
Orchestrating the presence at drupa 2024 goes beyond technical showcases.
Mandy Aarssee, Marketing Manager at Apex Europe, noted, “While Joris Cabri has beautifully outlined the innovations in our Anilox technology and its sustainable impacts, I am equally focused on nurturing the connections that bind our industry and propel our industry. This year is particularly significant as we expand on initiatives designed to empower a new generation of printers with the education and mentorship they need to succeed. In collaboration with our industry partners and OEMs, we are addressing not just the gaps in Flexographic education but also facilitating the vital knowledge exchange between veterans and novices.”
“Our dedication to education extends to hosting in-depth courses and seminars at our auditorium in the Netherlands, organized independently or in conjunction with Flexographic associations, and localizing summits that address specific market needs and trends. For instance, in 2023, we hosted our Apex LIVE Flexo summit in Birmingham, and this year, we are looking forward to the Apex LIVE Corrugated summit in Leeds. These gatherings are not just about sharing expertise but also about reinforcing the community bonds that are essential to the industry’s robustness and longevity.”
“We are committed to fostering an environment where learning and personal relationships can flourish, ensuring that the rich tapestry of Flexo expertise continues to thrive through the hands of well-trained, interconnected professionals.”

Apex anilox with GTT engraving
Vision for the future
Apex’s presence at Drupa 2024 is a testament to its dedication to harmonizing printing technology with ecological preservation. By focusing on data-proven technology and sustainable technological advances like GTT, Apex is paving the way for a future where efficient and environmentally friendly printing processes are the norm.
As the industry continues to evolve towards sustainability, Apex remains at the forefront, championing innovations that deliver performance and environmental benefits.
“As we prepare for drupa 2024, our booth will not just showcase our latest innovations – it will preview the future of printing, a future where our quality impacts your print materials but never the Earth. We invite you to join us in this journey to make a meaningful difference in the world,” concluded Joris Cabri.
Visitors to drupa 2024 can find Apex International at Hall 10, Booth A10. There, they can learn more about the sustainable impacts of GTT technology and explore how these innovations can transform their printing operations.
Website: https://www.apexinternational.com/
This article is an advertorial; the featured company created the wording and paid for its placement. It has been checked by Whitmar Publications to ensure that it meets our editorial standards.