Mark Andy has appointed new additions to its sales leadership team as part of the company’s commitment to enhancing customer satisfaction and driving mutual growth. Craig Black joins as senior vice president of domestic OEM sales, and Steve Welkley as regional vice president OEM sales.

Mr Black joins Mark Andy from Baldwin Technology, where he served as vice president of sales, Americas. Prior to that he was director of national accounts for Eaton Corporation. With expertise in sales strategy, account management, and team development, Mr Black will lead Mark Andy’s efforts to deliver innovative solutions tailored to customer needs.

Mark Andy CEO Duane Pekar said Mr Black’s leadership and expertise will enhance the company’s ability to meet evolving customer demands while driving growth and innovation across its product portfolio.

Mr Welkley brings more than 20 years of experience in consultative sales and business development to Mark Andy, most recently serving as director of national sales at Kyocera Document Solutions. He has built and led sales teams focused on aligning customer solutions with business goals.

‘Steve’s extensive experience in building relationships and delivering tailored solutions will strengthen our ability to serve customers at a regional level,’ commented Mr Pekar.

These appointments are part of Mark Andy’s broader efforts to evolve to meet the dynamics of industry consolidation and to reinvigorate the company’s commitment to all domestic converters large and small, it said. The company aims to provide more personalised service and a single point of contact through strategic account management and a consultative selling model that focuses on delivering tailored ROI-driven solutions.

Mr Pekar added, ‘These changes to our domestic sales organisation reflect Mark Andy’s long-term commitment to our customers. By realigning our approach, we intend to better serve and help our customers grow because their growth is our growth.’