CSW and Marvaco have launched a Global Pre-Media Alliance (GPA) that will offer brand owners a new way to procure packaging pre-press services and tooling for multiple print categories around the world.
CSW’s CEO, Laura Wright, observed, ‘This is an exciting opportunity for CSW, Marvaco, and our customers and partners to expand operations to a truly global level while using complementary knowledge to advance capabilities. The members of our alliance were invited based on being privately owned, maintaining the highest level of operational, quality, business ethics and ecological practices. Together we are fully committed to our customers’ success and the advancement of our industry.’
Kai Lankinen, chairman of Marvaco, added, ‘Like so many other industries have discovered, leveraging the synergies of well-aligned international partners is a key to successful participation in the global market and continued transformation of the industry. The Alliance is a natural step forward after our long-term strategic partnership with CSW. This allows us to give brand owners a geographically more comprehensive offering and supply chain. Based on combined experiences and expertise, this offers globally consistent brand unity on a high-quality level.’
The Alliance will initially roll out with strategically located manufacturing and field service sites on every continent.