Kodak, MPS and Reproflex3 (R3) will host a live demonstration of the latest trend in flexographic printing at the upcoming Labelexpo event in Chicago. Designed to demonstrate the power of spot colour reduction for everyday print production, the collaboration will reveal how recent developments in pre-press, plate and press technology can drive outstanding efficiencies in label production without sacrificing print quality and brand integrity.
‘It’s time to think differently about flexo printing with only four colours,’ said Kodak’s Dr John Anderson, packaging segment director, Americas region. ‘A spotless workflow is finally here that allows you to ‘Do More with 4’ than you ever imagined, and it can revolutionise the way you plan daily production, bringing flexibility and significant cost benefits. Kodak’s revolutionary digital flexo plate technology brings outstanding consistency, predictability and quality to flexographic printing and provides the solid foundation upon which the ‘Do More with 4′ concept is built.’
R3 has worked with printers, brands and retailers extensively over the past 15 years. ‘Recognising the value that Spotless Printing Technology provides, R3 is delighted to be part of demonstrating just what a world without spot colours would look like,’ noted Andrew Hewitson, joint managing director, R3, the UK-based pre-media specialists and leading proponents of a fixed colour palette spotless workflow. ‘Successful implementation is all about collaboration and a system approach. With the right partnership in place, brands and printers alike can take full advantage of printing with fewer spot colours, without sacrificing the all important package design and colour fidelity.’
The demonstration, which is scheduled for Wednesday, September 12, with feature presentations at 11am, 1pm and 3pm, will feature Flexcel NX plates, and the Spotless Flexographic Solution, together with the latest MPS EF-410 press. ‘The traditional technical key barriers of colour gamut, image quality, consistency and registration have been overcome,’ commented Eric Hoendervangers, director at MPS. ‘Our next generation printing presses are ideal for working with Spotless printing technology, as print consistency and repeatability are facts. Thanks to MPS’s full press automation and job memory, high-quality printing is within reach for everybody.’
The joint demonstration takes place at the MPS stand and guides the audience through a real world production scenario from pre-press to print, with a spotless workflow.
