Packaging trade show specialist and organiser of Packaging Innovations 2013, easyFairs, has launched #Packchat, a weekly industry discussion. Hosted every Wednesday between 1pm and 2pm, it is intended to give Twitter users interested in the latest packaging issues a weekly opportunity to discuss the hottest topics in the industry.

Each week there will be a new theme, set by a question posed, although participants will be welcome to put forward their own questions and ideas.

The very first #Packchat will take place on Wednesday December 5, 2012, providing a forum where packaging professionals can gather and connect with fellow packaging enthusiasts. The first topic to be discussed will be ‘Why has packaging got such a bad rep?’

Alison Church, event director, commented, ‘#Packchat is a great way for all those involved in packaging to catch up on the latest industry news, discuss recent changes, hear about the latest packaging innovations and express their views on the packaging issues that matter to them. We’re expecting some lively tweeting!’

The event will take place on Twitter every Wednesday – follow @easyPACK and watch out for #Packchat at 1pm when the chat will start.