Our look back through our history we find ourselves in the year 2002, a time when just as much scrutiny was being placed on the industry’s trade shows as it is today.
FlexoTech: March 2002
Spotlight on shows
In this article we look at the current situation within the exhibition world and pose the question: ‘Are exhibitors being taken for granted?’
Big problems for at least one flexo-press producer have been created by the closeness of April’s huge important international Ipex and Interpack shows. This company has at best one calendar week from Ipex’s close on April 17 to Interpack’s kick-off on April 24, to transport its heavy and expensive hardware from Birmingham to Dusseldorf. In reality, from machinery dismantling after Ipex to reassembly before Interpack, the press producer has nearer four days to resite this hardware.
Whilst this problem is naturally one of the suppliers own making, in pirsuing more business, all the ‘extra work and cost’ begs a valid and on-going question of both exhibition organisers. Why are these international shows, arguable the biggest in their respective industries, being staged so close together?
With print and packaging being so synonymous and working relationships within the two trades becoming ever closer, many end users companies would obviously like to visit both Ipex and Interpack.
